Grocery Store Planogram Compliance and Automation How do you maximize the number of effective product facings while also minimizing potential conflict between shoppers? The answer involves a combination of planogram design, category management, and visual merchandising that work in harmony toward the end-goal of whole store space optimization. It’s also a great resource to be able to see how corners, intersections and end-cap displays are likely to impact foot traffic patterns and basic navigation between multiple shoppers with full-sized shopping carts.Īs experienced grocery store managers know, when it comes to getting the most out of your available floor space, every inch counts. This is a powerful merchandising tool for creating featured displays along the edges of the store and in-between supermarket aisles. You can see what your customers will see based on various design decisions.
This 3D planogram feature renders a virtual environment of your grocery store(s). One thing you’re going to want is Scorpion 3D planogram software. Do these high-visibility areas also encourage the shopper to relax and spend more time browsing the displays before returning to the main aisles for more planned purchases? How can these areas be designed to better meet this goal? More than efficient planogram design for stocking shelves, you need to ensure that more open arears of your supermarket are pulling their weight. With this in mind, it becomes obvious that grocery store planograms are about more than just design templates for product facings. Other sources suggest a figure as high as two-thirds of the entire purchase. Some sources say these unplanned purchases make up about 40 percent of a shopper’s total bill. As grocery store owners and managers know, impulse buys make a huge portion of a shopper’s total spend per visit. Optimizing your high-visibility merchandising displays can have a huge impact on your bottom line. Balancing Customer Experience and Space Optimization
Planogram grocery store software#
It’s also why we call these Scorpion software features Category Insights. Instead, we prefer to think of category management as a dynamic process that offers proximal benefits for increasing sales but is also a process that directly contributes to this deeper level understanding of your individual grocery store or supermarket chain. Too often, category management is a passive process for supermarket retailers who believe they can follow just the most basic rules for tracking category-based sales. You need a software solution that will track advanced data metrics but also report this data to relevant team members in a way that leads to actionable gains. How do different types of brands perform in various product facing placements? How does the performance of one item affect the performance of relate items? How does the performance in one area of the store affect adjacent areas? How does the performance vary based on each store location? How does the performance vary month over month, season over season, and year over year? And, most importantly, what can this data tell you about optimizing your sales floor both this week as well as the next time you undertake a major reshuffling of your grocery store floor plan? While fashion retailers may deal with a dozen or so clothing and apparel categories, supermarkets typically have a couple dozen major categories as well as several layers of overlapping sub-categories-all of which need to be actively monitored for changes to buying patterns and inventory supplies. Category Management and InsightsĬategory management is a huge and integral part of any successful grocery store planogram.
From template design and 3D merchandising to planogram automation and category management, let Scorpion show you why our grocery store planogram software is just the resource your supermarket(s) need.
Planogram grocery store upgrade#
More than a simple tool that only makes a difference at the margins, modern planogram software solutions offer real-time feedback and dynamic design that creates a deeper understanding of how your space can optimize store sales. Whether opening a new store or looking to upgrade your current system, there’s never a bad time to evaluate your planogram software needs. Planograms are important in many retail sectors but play an especially critical role for grocery stores and supermarkets.
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